Accessibility that also helps SEO

Accessibility isn't "for a few"

It's not only for people with disabilities.
It's for everyone using your site:

• in sunlight
• on mobile
• on a slow connection
• while distracted
• on a small screen

If it works well in difficult conditions → it works well for everyone.

And that increases engagement → which improves SEO.

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1) Contrast & readability

If a user can't read, they can't continue.

So:

• Strong contrast
• Comfortable font sizes
• Consistent spacing and line-height

Readability = longer stay. Longer stay = positive SEO signal.

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2) Content that can be scanned

Users don't read — they scan.

So:

• Short paragraphs
• Headings with meaning
• Bullet points where possible
• No text walls

If reading feels like effort → they leave.

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3) Clear focus & keyboard flow

Interfaces shouldn't rely only on a mouse.

• Visible focus states
• Buttons usable with Enter/Space
• No trap inside menus or modals

This is effortless action.

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4) Alt text that conveys meaning (not keywords)

Alt is not an SEO trick.
It's context.

Bad:

"website nextjs designer agency webpage"

Good:

"Example UI with clear hierarchy and visible primary action"

Google doesn't see the image.
It understands the intent.

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5) Avoid hidden friction

Small things break flow:

• Placeholder instead of label
• Buttons too close = mis-taps
• Animations before content loads = feels like "delay"

Accessibility is not kindness. It's removing friction.

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Bottom Line:

Accessibility isn't about compliance.
It's about effortless interaction.

Ease → engagement → conversions → SEO gains.